Just like when I first watched The Matrix, when I initially heard the term “schema markup,” I was intimidated by the technical know-how I felt I needed to understand it. However, just like the movie, understanding schema markup isn’t as difficult as...
Ten years ago, I couldn’t have cared less if the new burger place downtown had a website. Now, I don’t trust one that doesn’t. If your business is online, you’re a part of the digital transformation. But it’s not enough these days to just...
As your business grows, you face more obstacles, challenges, opportunities, and projects in general. It’s a good and natural part of scaling an organization, but how do you determine your priorities? Which initiatives should you execute on first, and which...
Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get...
Learn how to easily increase Facebook engagement (comments, likes, shares, and more) with these 17 tips and tactics that actually work.
You’re pushing out new marketing campaigns on a monthly basis. Sure, it’s bringing results in terms of direct sales and ROI. Brand wise? There’s not much impact. Brand awareness is notoriously hard to track. Small things add up over time, and it’s fairly unrealistic...
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